Elks launch orange shirt in support of Spirit North

Campaign inspired by Indigenous student Izaiah Masuskapoe's artwork

EDMONTON – The Edmonton Elks are proud to announce the launch of an orange shirt campaign in support of Spirit North.

The campaign has been spurred by the work of Izaiah Masuskapoe, an Indigenous student at West Edmonton's St. Thomas More Catholic Junior High School. Masuskapoe submitted his take on the Elks logo after being inspired by the BC Lions recent work with Kwakwaka’wakw/Tlingit artist Corrine Hunt.


CLICK HERE to order your shirt through SHOP.GOELKS.COM


Masuskapoe's stylized Elks logo was first shared by the club on September 30, as the country reflected on the first National Day for Truth and Reconciliation.

Masuskapoe's logo will be available for purchase on a t-shirt, with all proceeds going directly to Spirit north, which empowers Indigenous youth to be unstoppable in sport, school and life.

The shirts will be available for pre-sale online by clicking here, and can also be purchased in-person at the team's game on October 29 against the Hamilton Tiger-Cats.

The campaign is part of the Green and Gold's organizational commitment to advancing reconciliation, as guided by the Truth and Reconciliation Commission's work.

Evan Daum

Evan Daum

Director, Marketing and Communications, Edmonton Elks Football Club

 

 

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About The Edmonton Elks Football Club

The Edmonton Elks are proud members of the Canadian Football League, playing their home games at The Brick Field at Commonwealth Stadium in Edmonton, Alberta. 

The club has a tradition of excellence with 14 Grey Cup championships (1954-56, 1975, 1978-82, 1987, 1993, 2003, 2005, 2015) and 52 members of the Canadian Football Hall of Fame. Since its founding, the club has been community-owned and remains focused on providing outstanding football memories for Edmonton and all of Northern Alberta.

Contact

The Brick Field at Commonwealth Stadium 11000 Stadium Road Edmonton, AB T5H 4E2

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